Learn more about me and my work below.
(All photos are clickable.)
Watch my work.
I lead the short-form video strategy for LinkedIn’s editorial shows, special projects, and premium events. Take a look below! I'm actively involved as needed, always ensuring my team is innovating at the speed of culture. (I do enjoy editing now and then to keep my skills sharp!)
An interview with Barack Obama
This editorial social series I produced tied to Obama's Netflix show took home 2 Webby Awards.
The Path w/ LinkedIn CEO Ryan Roslansky
My short form video strategy for this show pulled in 10M views in Season 1.
LinkedIn's weekly Catalyst series
This is LinkedIn News' flagship editorial show, where I oversaw the creative direction for the short form content.
LinkedIn Premium events
Designed to drive subscription revenue, this short form action plan supported a 9% increase in revenue this year.
Creative solutions drive business impact.
I leveraged humor tailored to fandoms to spark conversations around Gizmodo's reporting, driving a steady 1K MoM follower growth on Instagram. My FB strategy led to an avg of 300K article views per week.
Tone & Voice
Strategy
Strategic Storytelling
Authenticity
Management
Brands I've worked with.
My work is trusted and recognized by industry leaders for its creativity and effectiveness.
People I've worked with.
Chloe Flower,
Pianist
Tyler Perry,
Actor/Writer/Producer
Timm Chiusano,
Creative Executive (& Creator)
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Read my work.
I've written for Newsweek, io9 & Gizmodo, International Business Times, Player One, Philadelphia Daily News, Michigan Chronicle, Truth Out, and more.
